<h1>Welcome to Winsper—your next generation, modern marketing services partner.</h1>

Welcome to Winsper—your next generation, modern marketing services partner.

Strategy & Planning

C-Suite leaders who appreciate a brand’s power, know how a good brand can guide their business, employees, the marketplace, and the community at large. Winsper provides innovative brand ideas and strategic recommendations to help you get, keep, and grow the best customers, reduce operational costs, improve market share, and generate revenue.

Service Offerings:

Brand blueprint

A proven formula for building your brand

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Customer growth plans

Integrated. Smart. Fast.

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Market and customer insight

Knowing is better than guessing

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Omnichannel execution

Campaign managers creating demand programs take careful consideration while determining how and when to use all the media channels to provide a delightful and unexpected consumer experience across the purchase journey. Winsper provides integrated communication campaigns, supported with leading marketing automation platforms that can help you turn any customer engagement into a personal and genuine connection.

Service Offerings:

Integrated campaign plans

Making every moment matter

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Offline and digital content

Persuasive storytelling

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Marketing automation

More than automating marketing

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Analytics & Data Management

Sales and marketing operation leaders are at the center of providing the necessary technology, processes, and analytics to support the exploding needs for a more contemporary, performance-based organization. Using technology, data, and analytics, Winsper can help you identify net new growth opportunities across customers, products, and/or sales regions—and optimize your success in real-time.

Service Offerings:

       Master data         management

Data management requires data masters

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Marketing performance management

Run marketing like a business

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Revenue performance management

Marketing is the new black

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Case Study STIHL

LogoSqu_lrg_STIManufacturer of handheld gasoline-powered outdoor power equipment for consumers and professionals. STIHL is only sold through the independent servicing dealer channel. And you won’t find STIHL in Lowe’s, The Home Depot, or WalMart. When Winsper first met with our client, STIHL presented themselves as a challenger brand who felt like the underdogs to their competition set, ECHO and Husqvarna. We thought otherwise.

STIHL_WSJ-3STIHL_WSJ-1Stihl_Lowes_THD_saw_boxesSTIHL_www_germanSTIHL Digital Ad

Case Study Janome

LogoSqu_JAN_newA global manufacturer of sewing machines, headquartered in Japan. You might be surprised to know that there are people (they’re called sewists) that will spend up to $15,000 on one sewing machine. And many of them already own three or four other sewing machines. Their customers are truly artists with a passion to create. Our charge was to create a new brand that touches the hearts and minds of their predominately female consumers.



Teradata Case Study

LogoSqu_lrg_TRDA global public company that has been in the business of “big data,” long before it was trendy. Heck, just check out the name of the company and that should give any bystander a clue about their relentless focus since inception. In fact, no other company has helped more companies get more value from data than Teradata. Today, they go toe-to-toe with the likes of IBM, SAP, and Oracle, in categories like data analytics, marketing applications, and consulting. Big data = big opportunities and big competition.



Client List

    Consumer Goods

  • Beechcraft Corporation
  • Brevard Brewing Company
  • Dr. Martens
  • Inglesina
  • Janome
  • Pilatus Business Aircraft
  • Timberland PRO
  • Young’s Beer
    Consumer Services

  • ConEdison
  • Museum of Fine Arts, Boston
  • Philadelphia Museum of Art
  • Spencer Trask Venture Capital
  • UBS (United Bank of Switzerland)
    Technology and Software

  • Autotask
  • CA (formerly Computer Associates)
  • IBM
  • Pitney Bowes Software
  • SAP Americas
  • Siemens
  • Teradata Corporation
    Business Goods and Services

  • American DG Energy
  • Bombardier FlexJet
  • Curbside
  • Dental City
  • GARP
  • Hypertherm
  • Quench
  • Sentient
  • WayPart


Working with premier brands in select categories, we are specifically designed to improve your customer acquisition, retention, and growth requirements. Living at the collision of all things strategy, analytics, and creativity, our insightful, actionable plans effectively connect with your consumers at key moments in the purchase journey.

We are fun, flexible, energetic, confident, and naturally curious. But please don’t be mistaken by our enthusiasm. We have a no BS, competitive spirit that will make you successful. Welcome to Winsper—your next generation, modern marketing services partner.

Winsper is a member of Worldwide Partners, an 80 agency network of independent agencies covering 50 countries and $2.7B in billings.


Mailing address

101 Arch St, Suite 240, Boston, MA 02110

Get in touch

If you would like to hear more about how we can contribute to the success of your business, please contact Bob McCarthy at:





Market Data Analyst